We Interrupt This Program. Attention for Television Sequences.

Survey on Media Literacy of Radio and Television Program Producers (Case study: Mazandaran Radio and Television Center)

In the recent decades, advanced technologies in  production, infrastructure and devices for providing content and services have been provided. The audience can use the media of their interest at any time, with the desired devices .Accordingly, there are many differences in the level of media literacy of the people. This study seeks to determine the level of media literacy of the producer of pro...

Why Should We Have a Periodic Safety and Performance Program for Medical Devices

Nowadays, more than 10,000 different types of medical devices can be found in hospitals.These devices used in medical centers and hospitals for monitoring and treatment of patients require periodic safety and performance checking in order to have confidence in their functioning and operation. Physicians need better accurate medical measurements in order to better diagnose diseases, monitor pati...

Chapter 3 . Advanced Television Research Program

The present television system was designed nearly 35 years ago. Since then, there have been significant developments in technology which are highly relevant to the television industries. For example, advances in the very large scale integration (VLSI) technology and signal processing theories make it feasible to incorporate frame-store memory and sophisticated signal processing capabilities in ...

Television Sponsorship Forms and Program Subject Matter

If the Television Program Bleeds, Memory for the Advertisement Recedes

In public surveys, the most common complaint about television is the amount of violence depicted on the screen. More than half the programs shown on television are violent, and hundreds of studies have shown that viewing TV violence causes an increase in societal violence. Nevertheless, advertisers continue to sponsor violent programs. For an advertisement to be effective, people should be able...